As Marketing Programs Manager, Allison implements integrated marketing campaigns and advertising strategies. She efficiently coordinates and tracks media placements to help clients achieve their goals. Allison draws on an extensive educational background, which includes an MBA in marketing from American Public University, as well as 10 years of experience in customer service and sales. Allison applies her research and analytical skills in collecting, analyzing and summarizing data for client and competitive reports.
Prior to joining the Creating Results team in October 2014, Allison honed her proofing and project management skills as a Document Specialist with American Public University System.
Allison first demonstrated her leadership skills as Chapter Secretary and Chapter President of her sorority, while obtaining her B.S. in Business Management at Coastal Carolina University. These experiences provided her the confidence necessary to make sound decisions in the fast-moving marketing industry. Allison’s work experience gives her insights into a variety of industries including retail, military and higher education.
In her spare time Allison loves to run, do yoga, be outdoors and spend time with family and friends!
Customer Service, Ad Coordination, Research and Analytics
Best advice ever heard:
Actions speaker louder than words.
Traveling and exploring all over Europe.
"Faith is taking the first step even when you don't see the whole staircase."
-Martin Luther King, Jr.
Chocolate won’t be the only thing on my mind this week as the Creating Results team joins innovators and leaders within senior living at Hershey Lodge for the LeadingAge Pennsylvania Annual Conference. It’s sure to be an exciting few days when not-for-profit providers and the organizations who work with them gather to explore new ways […]
The post Life on Purpose – LeadingAge Pennsylvania Conference Kick Off appeared first on Creating Results.
In part one of our Understanding ROI in Senior Living Sales series, we explored ways in which marketers could better understand and measure ROI. We also discussed the importance of setting goals that you want your tactics to achieve.
May was the unofficial universal design and aging in place month here at Creating Results. From blog posts to webinars, we engaged in a lot of discourse about how to optimize living spaces for older adults — and the industry did, too. So what better way to round up last month’s most engaging content than by taking a look at what the industry is saying about one of our favorite topics? Find out more about from industry experts in this month’s roundup.
Last week, Creating Results hosted a webinar featuring senior living and 55+ industry experts, moderated by Beth Mickey, our own certified aging-in-place specialist. Here you'll find the webinar recording along with a link to the slide deck.
The post Universal Design in Senior Living and 55+: Webinar Recap appeared first on Creating Results.