Creating Results boasts nearly 20 years of success and a talented team. Actually, we don't boast much because we don't want to waste your time. Instead, we'll:
help you meet your business challenges,
identify and better understand your target markets,
bring you fresh ideas and insights on mature marketing, and
work with you to design marketing programs and plans that maximize the value of your products and services.
As experts in targeting and motivating mature consumers (40+), we understand what makes the more affluent members of the Gen X, Baby Boom and Silent Generations leap into action. By helping you make people fall in love with what you’re selling, we can help your business grow.
Our clients’ programs are created and executed with insights, passion and our belief that Creating Results isn’t just a name, it’s what we do. Relevant Creativity™ is the process that ensures creative solutions are appropriate for our clients and their target markets.
Creating Results has earned praise, referrals and awards for branding, marketing and advertising that motivates mature consumers to purchase. From the initial research through the strategy and creative development, and on into complete implementation and ongoing performance analysis, we help our clients stand out in a crowded marketplace and improve the return on their marketing investments.
I went to our local home improvement store this weekend to buy some paint. Let me tell you, that place was busy. Apparently, when the weather is rainy and chilly, what better time is it to repaint a room or two? That is what the six-other people at the paint desk and I thought. So here I […]
At the beginning of every week we share the most engaging content from the previous week. First up this week, an 81-year-old woman developed an iPhone application having only learned to use computers when she was 60.
Then, an article from NextAvenue.org discusses the various ways retirement will change in 2017.
Every Monday, we recap the most engaging content from the previous week.
This week, we take a look at a MediaPost article that breaks down characteristics of the different generations of media consumption. Also, an article posted on the National Public Radio website explains how age discrimination in the workplace has become digital.
Happy Monday! Each week we explore the mature marketing news that received the most interest and clicks the previous week. This week is all about mobile marketing.
First, we'll explore mobile usage among boomers and seniors by way of a report from Edison Research, and then we'll take a look at mobile marketing as it relates to what MarketingSherpa found were the most disliked advertising avenues.
This past week I was thrilled to join the Mid-Atlantic 55+ Housing Council to share opportunities and insights for marketing 55+ communities to the mature consumer. I always learn so much when I join the council, and this event was no exception.