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Creating Results

everything mature consumers experience

INSIGHTS

Digital DO's and DON'Ts for Marketing Senior Living

To reach marketing goals, organizations must work smarter. Smarter means arming sales and marketing teams with insights into the way older adults use the internet in homebuying and move decisions.

Creating Results has surveyed thousands of mature movers to uncover the WHY, WHERE and HOW of their digital journey. Key insights have been revealed through our longitudinal, national study of “Social, Silver Surfers,” Americans over the age of 40, with emphasis on people who made a decision to move in the prior two years. The latest edition digs deeper into the roles of caregivers and move helpers.

This white paper for senior living marketers includes selected highlights and action steps to help your digital marketing program work smarter.

click to download

OUR BLOG

As we all know, Mature Marketing Matters! That's why we've focused our efforts on reaching this large, diverse and very entertaining cohort as the muse for our blog.

NEWSLETTER SIGNUP

Be on top of all the latest tips and trends for marketing to boomers and senior, mature marketing.

(AKA "worthwhile stuff to help you create better results")

Looking to change the way you engage with your prospective residents and clients? To discuss how Creating Results could help you motivate mature consumers to choose your services, please fill out the form below. We’ll be in touch shortly.

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