Many marketers of wellness and health facilities and services to age 50-plus adults are being asked to connect, motivate and inspire Baby Boomers and beyond... all with potentially smaller budgets, reduced staff and less time.

Choosing the right photography will make your marketing more effective with Baby Boomers and seniors writes Todd Harff in the November-December 2009 issue of the Journal of Active Aging. Learn why images matter and how you can harness the incredible power of pictures.