Remember School House Rock? "As your body grows bigger - Your mind grows flowered - It's great to learn - Because knowledge is power!"
We couldn't agree more. (About the flowering mind, that is. Our CFO's talent at baking gets the credit for the size of our bodies.)
Knowledge IS power, especially when it comes to marketing to baby boomers and seniors. Understanding leads to insight, and insight will lead to more effective - more powerful! - markting.
At Creating Results we invest in gaining knowledge, through proprietary research (Photo Finish; Social, Silver Surfers), by studying industry best practices, in the "halls" of our Mature Marketing Academy. And we're pleased to have a place to share that knowledge with you. We hope you'll share your own thoughts and resources in the comments or by calling us at 888-205-8899