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Creating Results

everything mature consumers experience


Kelcey Hinton



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Kelcey Hinton

Kelcey Hinton joined Creating Results in 2016, taking on the role of Media Marketing Associate in response to the agency’s increasing volume of digital campaigns.

Prior to joining Creating Results, Kelcey began her career in the fashion industry with a focus on buying, merchandising and sales. While working for two Fortune 500 companies over the last 8 years, she has honed her natural talents in organization and process improvement.

For her commitment to business growth, Kelcey was selected to merchandise and develop new stores and their associates as part of the Visual Emerging Talent team for Victoria’s Secret for her remaining three years.
Kelcey graduated with a B.S. in Fashion and Retail Studies from The Ohio State University (Go Buckeyes!) with a minor in Business.

In her spare time Kelcey enjoys family outings (whether it is at a beach or winery), drawing, working out, and bacon!


Enhancing best practices, planning and execution of multi-channel marketing strategies

Ideal Vacation:

Warm weather with turquoise beaches

Inspiring Wisdom:

“Life is about not knowing, having to change, taking the moment and making the best of it, without knowing what's going to happen next. Delicious Ambiguity.”  —Gilda Radner


As we all know, Mature Marketing Matters! That's why we've focused our efforts on reaching this large, diverse and very entertaining cohort as the muse for our blog.

  • 4_24_17

    I went to our local home improvement store this weekend to buy some paint. Let me tell you, that place was busy. Apparently, when the weather is rainy and chilly, what better time is it to repaint a room or two? That is what the six-other people at the paint desk and I thought. So here I […]

    The post Remodeling Trends; Older Single Women appeared first on Creating Results.

  • 4_17_17

    At the beginning of every week we share the most engaging content from the previous week. First up this week, an 81-year-old woman developed an iPhone application having only learned to use computers when she was 60.

    Then, an article from NextAvenue.org discusses the various ways retirement will change in 2017.

    The post Retirement Changes … Is there an app for that? appeared first on Creating Results.

  • 4_10_17

    Every Monday, we recap the most engaging content from the previous week.

    This week, we take a look at a MediaPost article that breaks down characteristics of the different generations of media consumption. Also, an article posted on the National Public Radio website explains how age discrimination in the workplace has become digital.

    The post Me Generation, or Media Generations? appeared first on Creating Results.

  • 4_3_17

    Happy Monday! Each week we explore the mature marketing news that received the most interest and clicks the previous week. This week is all about mobile marketing.

    First, we'll explore mobile usage among boomers and seniors by way of a report from Edison Research, and then we'll take a look at mobile marketing as it relates to what MarketingSherpa found were the most disliked advertising avenues.


    This past week I was thrilled to join the Mid-Atlantic 55+ Housing Council to share opportunities and insights for marketing 55+ communities to the mature consumer. I always learn so much when I join the council, and this event was no exception.

    The post The Good and Bad Of Mobile Marketing appeared first on Creating Results.


Be on top of all the latest tips and trends for marketing to boomers and senior, mature marketing.

(AKA "worthwhile stuff to help you create better results")

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