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Creating Results

everything mature consumers experience

Marketing Services

From logos to integrated marketing plans to direct mail to…

Creating Results extends your brand into everything consumers experience. From logos and corporate communication, to brochures and direct mail, we make sure each element of your marketing program builds on the others.  Market research and strategic planning provide the foundation of our marketing plans. Our clients benefit from our understanding of the 40+ affluent consumer and years of experience.

SERVICES:

  • Development and Implementation of Strategic Marketing Programs
  • Market/Consumer Research and Testing  (Qualitative and Quantitative, Focus Groups)
  • Cross-Platform/Integrated Marketing
  • Direct Marketing
  • Brochures, Collateral Materials
  • e-Marketing
  • Corporate Stationery
  • Cooperative Marketing
  • Return on Marketing Investment Analysis
  • Budget Projections, Variance Report

MARKETING  |  DIRECT MAIL

Creating Results was hired to generate excitement and bring in sales among active adults by shifting perceptions that the community was providing only senior housing and nursing care.

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OUR BLOG

As we all know, Mature Marketing Matters! That's why we've focused our efforts on reaching this large, diverse and very entertaining cohort as the muse for our blog.

  • Finger on car radio

    Back in 2010, we extolled the benefits of using radio to market to Baby Boomers. But we warned you then that very soon traditional radio wouldn’t be the only game in town. Well, we were right, and we were wrong. The era of audio marketing is upon us. With increasingly tech-savvy seniors, it can be […]

    The post Radio Is Still A Star appeared first on Creating Results.

  • Middle-Ages owman looking tathe words "senior," Elderly" and "Mature"

    Many active adult and senior living communities are marketed as 55+ or 65+ communities. And yet, when younger seniors (prospects ages 55-64) visit these communities in person, they may struggle to find residents as young as they are.

    While industry professionals may have visions of communities where younger, more vibrant seniors make up the lion’s share of the population, making that transition is tough. But that doesn’t mean that your community shouldn’t try to attract youngers seniors — you just have to know what resonates with them. Here are four ways you can attract younger seniors through your marketing.

    The post Four Ways to Attract Younger Seniors appeared first on Creating Results.

  • Having a community sales center that “wows” is a vital part of converting prospects into residents. It’s the bricks-and-sticks part of the sales process and gives prospects a place where they can look, feel, touch and experience your community and all it has to offer.

    The post 5 Must-Haves for a Successful Sales Center appeared first on Creating Results.

  • Baby Boomers are no longer new to social media. Many have adopted apps such as Facebook, Instagram and Twitter in their daily lives, yet marketers are still hesitant to market to this demographic, thus neglecting an audience of more than 76 million people in the US. In this month’s roundup, we look at why marketers should market to older adults through social media, and the best ways to do so.

    The post Roundup: Getting Social with Baby Boomers appeared first on Creating Results.

NEWSLETTER SIGNUP

Be on top of all the latest tips and trends for marketing to boomers and senior, mature marketing.

(AKA "worthwhile stuff to help you create better results")

Looking to change the way you engage with your prospective residents and clients? To discuss how Creating Results could help you motivate mature consumers to choose your services, please fill out the form below. We’ll be in touch shortly.

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