WARNING: Your browser does not support JavaScript or JavaScript is turned off.

Creating Results

everything mature consumers experience

CR NEWS

Ready to learn more about Creating Results and the clients we serve? Read on!

Check out the latest news including upcoming events and conferences plus relevant "press clips" where we've been honored to share our insights and expertise. For even more up-to-the-minute news, please follow us on Twitter.

Archives for month: July 2011

Marketers see boomlet in boomer social media use (Providence Business News)

Marketers see boomlet in boomer social media use (Providence Business News)

PROVIDENCE BUSINESS NEWS

[C]ontrary to the popular belief that anyone over the age of 50 is technologically inept, a new study conducted by a Barrington firm that specializes in marketing to baby boomers shows that Internet users over the age of 50 are using social media more all the time.

“If you’re driving your business toward baby boomers, you cannot ignore social media,” said Erin Read Ruddick, client services director for Creating Results, a strategic-marketing firm in Barrington with a sister office in Washington, D.C. Her firm defines baby boomers as those 46 to 64 years old. But Ruddick said those 65 years and older use social media more than might be expected.

NEWSLETTER SIGNUP

Be on top of all the latest tips and trends for marketing to boomers and senior, mature marketing.

(AKA "worthwhile stuff to help you create better results")

Looking to change the way you engage with your prospective residents and clients? To discuss how Creating Results could help you motivate mature consumers to choose your services, please fill out the form below. We’ll be in touch shortly.

We respect your privacy and we will not share your information with third parties.

Complete Sitemap