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Creating Results

everything mature consumers experience

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Archives for month: June 2017

McKnight's Senior Living: The Website Features Most Important to Prospective Residents

McKnight's Senior Living: The Website Features Most Important to Prospective Residents

McKnight's Senior Living recently published new digital marketing insights from Creating Results' national Social, Silver Surfers research.

"Such information is important to 30% of prospective residents in that age group who visit CCRC websites, said Read and Harff, director of strategic planning and founder/president, respectively, of marketing agency Creating Results.

6-21-17 - 6/23/17 - LeadingAge PA Annual Meeting and Exposition

6-21-17 - 6/23/17 - LeadingAge PA Annual Meeting and Exposition

Creating Results' President Kimberly Hulett, Vice President Patrick McShane and Director of Marketing Strategies Amanda Combs will present "Insights Into the New World of Digital Marketing" at the LeadingAge PA Annual Meeting and Exposition on Friday, June 23rd.

The session will run from 10:30am to 12pm and will provide actionable insights for marketers targeting Gen X, Baby Boomers and 65+ seniors based on the results of the 2016 Social, Silver Surfers study.

Attendees will learn how they can improve the effectiveness of their digital marketing by reflecting and responding to the priorities and behaviors of older adults.

Learn more about the LeadingAge PA Annual Conference and Expo!

NEWSLETTER SIGNUP

Be on top of all the latest tips and trends for marketing to boomers and senior, mature marketing.

(AKA "worthwhile stuff to help you create better results")

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