Work done by Creating Results for client Traditions of America, a leading active adult developer, was recognized excellence during the 2015 National Association of Home Builders’ Best of 50+ Housing Awards. This included recognition for a brand-wide online marketing strategy that boosted sales at all eight Traditions of America communities across the state of Pennsylvania.The five GOLD marketing-related awards included:
- Best 50+ Lifestyle Sales Center – Traditions of America at Sewickley Ridge (metro Pittsburgh)
- Best 50+ Integrated Marketing Campaign – Traditions of America at Lititz Community Opening
- Best 50+ Lifestyle Event – Traditions of America at Silver Spring (Harrisburg) “Live Better Now” Spring 2014
- Best 50+ Direct Mail Piece/Campaign – Traditions of America at Sewickley Ridge Model Grand Opening – see the winning creative here.
- Best 50+ Online Marketing Strategy – “Why Buy New?” – see the winning creative here.
Todd Harff, President of Creating Results, joined Traditions of America leaders at the awards ceremony in Las Vegas on January 21 to collect a total of six awards on behalf of four Traditions of America locations.