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YouTube and Seniors: YouTube Used by 88% of 55+ Audience

YouTube and Seniors: YouTube Used by 88% of 55+ Audience

by Jessica Ruhle | Feb 17, 2025 | lead generation, Marketing, Senior Living, Seniors, social media, Social Networking

In recent years, YouTube has become one of the most popular and widely used video streaming services. With more than two billion users monthly, people are increasingly turning to YouTube for entertainment and information. But what may come as a surprise is that,...
5 Key Senior Housing Trends in 2025 to Watch

5 Key Senior Housing Trends in 2025 to Watch

by Amanda Combs | Jan 31, 2025 | lead generation, Marketing, Senior Living, Seniors, social media

 As we navigate the year ahead, staying ahead of the curve in senior housing trends in 2025 is key to attracting and retaining residents. From tech upgrades to personalized marketing strategies that speak directly to today’s seniors, 2025 is gearing up to be a year of...
6 Ways to Warm Up Winter Sales in Senior Living

6 Ways to Warm Up Winter Sales in Senior Living

by Jessica Ruhle | Jan 21, 2025 | lead generation, Marketing, Senior Living, Seniors, social media

For senior living communities in cold-weather locations, winter can be a challenging sales season. Snowy sidewalks, icy roads and freezing temperatures often keep older adults indoors, making it harder to drive attendance for tours and events. But winter isn’t just...
What Are Good Senior Living Marketing Benchmarks?

What Are Good Senior Living Marketing Benchmarks?

by Katie Beaver | Jan 18, 2025 | lead generation, Marketing, Senior Living, Seniors, social media

In today’s competitive landscape, ensuring your community’s marketing efforts are as effective as possible is a top priority. But how do you know if your marketing strategy is truly working? That’s where senior living marketing benchmarks come into play. Understanding...
Insight Ignite! A Deep Dive Into Senior Living Sales Recruiting and Retention

Insight Ignite! A Deep Dive Into Senior Living Sales Recruiting and Retention

by Katie Beaver | Oct 29, 2024 | lead generation, Marketing, Senior Living, Seniors, social media

Earlier this month, Creating Results hosted our first Insight Ignite! session, a new virtual series designed to facilitate a forum for open discussion on topics that impact senior housing sales and marketing teams. Our clients and partners shared and learned from each...
What Are Good Senior Living Marketing Benchmarks?

What Are Good Senior Living Marketing Benchmarks?

by Amanda Combs | Oct 4, 2024 | lead generation, Marketing, Senior Living, Seniors, social media

In today’s competitive landscape, ensuring your community’s marketing efforts are as effective as possible is a top priority. But how do you know if your marketing strategy is truly working? That’s where senior living marketing benchmarks come into play. Understanding...
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