An avid Red Sox fan, Kimberly will proudly tell you she’s from Massachusetts — even though she also grew up in New York. With over 20 years on the provider side of senior living, she brings unmatched insight into strategy, operations and the client perspective. She leads with empathy, experience and a knack for turning big ideas into real results.

With an eye on effectiveness, Amanda keeps agency operations firing at full strength. With 14+ years at CR, she’s also one of the agency’s 55+ active adult subject matter experts. Outside the office, you’ll find her cheering on her sons at baseball, boating by the lake or scouting hidden speakeasies — especially if there’s a creative bourbon cocktail involved.

Katie’s strategic marketing insights are fueled by two decades of marketing experience from automotive to senior living. Fun fact: She was a gymnast in a traveling circus as a kid! Talk about flexibility — on stage and in strategy.

Known around the office as “The Wizard,” Mike brings over 20 years of creative leadership to campaigns that resonate with the 50+ audience. His work helps brands come alive across every medium. He’s a master of concept, strategy and giraffe collecting — yes, giraffes. Ask him how many he has (spoiler: it’s a lot).

With 20+ years in art direction — from San Francisco to Australia — Robin crafts award-winning campaigns that captivate and engage. A live-music junkie and adventure-loving yogi, she’s on call for teenage drama and concert schedules alike as a mom of two.

Jessica aligns sales and marketing with athletic discipline — she’s a former collegiate field hockey player turned coach/referee. Her leadership helps clients streamline processes, sharpen sales cycles, and boost occupancy.

Bringing 17 years of account management savvy, Travis boasts big-brand experience and a passion for senior living. Based in Kansas City, he’s just as skilled at creative marketing solutions as he is at firing up the grill — especially when the Chiefs are playing.

With 29 years in marketing and 15 in senior living, Julie is a detail-driven strategist who elevates messaging and brand consistency. She lives in Duluth, MN, where she referees the Badgers vs. Gophers household rivalry and unwinds on her boat with a good book by Lake Superior.

Kayla brings 20 years of marketing and sales strategy expertise, including experience in multisite senior living communities. She’s a St. Louis native, mom of 2, Cardinals enthusiast, plant nerd and youth soccer coach — just to name a few hobbies.

Mallory brings a thoughtful, organized approach to every project she manages. With a background in health communications and a passion for purposeful storytelling, she helps clients turn strategy into results. Outside of work, she loves exploring local coffee shops, spending time by the water, and hanging out with her dog.

Avery blends tech-savviness with fresh, trend-aware ideas to help clients leverage the latest technology. Based in Boston, he cooks for friends, spins records, loves the outdoors and aims to visit all seven continents (ask him how many he’s seen so far).

Chrissy is a digital powerhouse, juggling paid and organic campaigns with precision. When she’s not optimizing leads, she’s homeschooling her son, tending her veggie garden or renovating her home in North Carolina.

Lori is our project-management pro — balancing workloads, capacity and schedules like a cup of tea. She’s an avid runner who races most weekends and recharges with family, pets, travel and a carefully brewed cup of Earl Grey.