by hsswebdev | Jul 7, 2014 | 60+, Marketing, Mature Consumers
Today begins the festival of San Fermin in Pamplona, Spain, in which small groups of bulls are let loose in the streets while white-clothed runners try to stay ahead of, on top of, or pretty much anywhere but under the bulls’ hooves. It started out as a boring... 
by hsswebdev | Oct 1, 2012 | 50+, 60+, Boomers, Internet, Marketing, Social Networking
Happy October! This is going to be a busy month for the Creating Results team. I’m off to New Orleans this week to present at the National Conference on Philanthropic Planning (October 3-5). If you’re planning to attend this terrific event, I hope... 
by hsswebdev | Jun 17, 2010 | 50+, Internet, Marketing, Seniors
Americans are watching more video today than ever before. There were 135.9 million unique viewers in May 2010, per Nielsen. According to a Pew Internet Research study, online video viewing has nearly doubled since 2006 and is up 46% over last year alone. More people... 
by hsswebdev | May 20, 2010 | 60+, Boomers, Marketing, Mature Consumers, Seniors, Silent Generation
Sunset Daze is a new reality TV show on WEtv network. It has everything you expect in reality TV including sex, gossip, and situations set up (but not scripted) to increase the drama quotient. And it has something you wouldn’t expect – the stars are Baby Boomers and... 
by hsswebdev | Feb 15, 2009 | 40+, 50+, Advertising, Boomers, Marketing, Mature Consumers, Real Estate Marketing
Marketers are being asked to do more wtih smaller budgets. The photography they select can be powerful and cost-effective, or can actually turn prospects off. Find out why and get insights into the image preferences of mature adults. This free 60-page eBook contains...
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