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The Importance of Online Reviews For Businesses in 2020

The Importance of Online Reviews For Businesses in 2020

by Kelcey Sachs | May 14, 2020 | Advertising, Marketing, Seniors, Social Networking

How important are online reviews? The data say it all: Only 53% of online users are willing to use a business with less than 4-star reviews, according to Bright Local. In 2018, we outlined how you can better manage your online reviews using Google My Business and...
Roundup: Attracting Seniors with Social Media

Roundup: Attracting Seniors with Social Media

by CR Team | Jul 11, 2019 | Boomers, digital marketing, Seniors, Social Networking

Social media has changed the way businesses market their products to customers. This includes Baby Boomers and older demographics. In this month’s roundup, learn how older consumers engage with platforms such as Facebook, Twitter and Instagram, and how you can promote...
Seducing Seniors with Social Media — A Keynote

Seducing Seniors with Social Media — A Keynote

by CR Team | Apr 15, 2019 | digital marketing, Seniors, Social Networking

As the weather continues to warm up, the Creating Results team to is excited to hit the road for various conferences and shows in the coming months. Up next, we’ll be in Virginia Beach, Virginia, for a keynote address about social media marketing by yours truly at the...
Roundup: Our Most Popular 2018 Content

Roundup: Our Most Popular 2018 Content

by CR Team | Jan 10, 2019 | 50+, 60+, Boomers, digital marketing, Monthly Roundups, Social Networking

It’s a new year and we’re already working on new content about some of the hot topics in senior living and 55+ real estate. But first, here’s a look at our most popular posts from 2018. Find out which topics kept readers coming back for more and discover content you...
Roundup: Getting Social with Baby Boomers

Roundup: Getting Social with Baby Boomers

by CR Team | Aug 3, 2018 | 50+, 60+, Advertising, Boomers, Social Networking

Baby Boomers are no longer new to social media networks. Many have adopted apps such as Facebook, Instagram and Twitter in their daily lives, yet marketers are still hesitant to market to this demographic, thus neglecting an audience of more than 76 million people in...
What Do Seniors Do Online? 2018 Infographic for Marketers

What Do Seniors Do Online? 2018 Infographic for Marketers

by CR Team | Mar 20, 2018 | Boomers, Marketing, Social Networking

Trying to reach baby boomers and seniors online? Here’s the latest look at how 50+ adults use the internet — and how you can use this data to improve your marketing strategies. See the full infographic: What Are Older Adults Doing Online? 1. Who’s Online?In a recent...
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