by Jessica Ruhle | Aug 27, 2025 | Artificial Intelligence, Marketing, Senior Living, Seniors
Marketing and sales leaders in senior living communities are being asked to do more with less. Teams are lean. Expectations are high. And technology is evolving faster than ever. Enter artificial intelligence (AI). While AI isn’t a cure-all, it’s quickly proving to be...
by Jessica Ruhle | Aug 11, 2025 | Artificial Intelligence, Marketing, Senior Living, Seniors
When OpenAI launched ChatGPT, it quickly became the fastest-growing consumer app in history. While younger generations led the charge, older adults are using ChatGPT, too. According to Pew Research, about 25% of adults ages 50–64 have used ChatGPT, along with 10% of...
by Creating Results | Aug 26, 2024 | Artificial Intelligence, digital marketing, Email marketing, Marketing Automation, Senior Living
The 65+ population in the United States is the largest it’s ever been — and by 2030, the U.S. Census Bureau projects, 1 in 5 Americans will be over 65. Many want to continue to live in their own homes, or age in place, presenting a unique challenge for senior living...
by Creating Results | May 20, 2024 | Artificial Intelligence, digital marketing, Email marketing, Marketing Automation, Senior Living
Since artificial intelligence (AI) chatbot ChatGPT was released in 2022, people around the globe have been figuring out how to use the tool — and others like it — to increase efficiency and decrease time spent on routine tasks that are better suited to computerized...