by Ciciley Fredericks | Mar 11, 2021 | digital marketing, Marketing, Seniors
As we get settled into 2021, we’re reviewing some of the ways the Covid-19 pandemic has transformed the senior living industry in the last year. The industry has been forced to make adaptations, many of which involve more robust digital marketing initiatives. But... 
by Kevin Williams | Feb 26, 2021 | digital marketing
With the continued shift to digital-first sales and marketing strategies, having a strong senior living SEO (search engine optimization) strategy has become a must for senior living providers and 55+ community builders. One of the best ways to attract traffic to your... 
by Kevin Williams | Jan 22, 2021 | digital marketing, Marketing, Seniors
The new year brings new sales and marketing trends to keep an eye on. In our first blog post of the year, I’ve compiled four senior living trends for 2021 and what the experts have to say about how these trends may impact the industry in the coming months. One of the... 
by Jessica Ruhle | Nov 23, 2020 | Assisted Living, digital marketing, Marketing, Seniors
Over the summer, Creating Results hosted a series of 10-minute webinars focusing on all things digital marketing.The webinar I led focused on the importance of video in digital marketing and was our most attended session. It’s clear that senior living and 55+... 
by Kevin Williams | Oct 22, 2020 | Advertising, digital marketing, Healthcare - CCRCs, Marketing
Is it that time of the year again for your community? Developing a marketing budget is one of the most important steps you can take toward reaching your sales and marketing goals, but it’s also one that that takes much thought, research and planning. In this post,... 
by Jessica Ruhle | Oct 5, 2020 | Assisted Living, digital marketing, Marketing, Seniors
In a time when assisted living communities across the country are experiencing a downturn in census, many are seeking new assisted living marketing strategies to attract new residents. According to Enquire Solutions’ most recent study, communities saw move-ins...
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