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Marketing Roundup: Our Best Blogs of 2024

Marketing Roundup: Our Best Blogs of 2024

by Creating Results | Dec 24, 2024 | 55+, 60+, Advertising, digital marketing, Email marketing, LGBTQI+, Sales, Senior Living, social media

We wrote, you read! Here’s a recap of our best blogs of 2024, according to you. These blogs received the most traffic throughout the year. Whether you’re revisiting ideas for 2025 or discovering them for the first time, here are the top 5 blog posts of 2024 that...
2025 Marketing Trends for 55+ and Senior Living Communities 

2025 Marketing Trends for 55+ and Senior Living Communities 

by Amanda Combs | Dec 11, 2024 | 55+, 60+, Advertising, digital marketing, Email marketing, LGBTQI+, Sales, Senior Living, social media

As we approach the end of the year, we’re looking ahead to the 2025 marketing trends that will impact the 55+ and senior living clients we serve. The senior living and senior housing industries are poised for a significant shift in how they engage with the growing 50+...
7 Ways to Market to Seniors Who Wish to Age in Place

7 Ways to Market to Seniors Who Wish to Age in Place

by Creating Results | Aug 26, 2024 | Artificial Intelligence, digital marketing, Email marketing, Marketing Automation, Senior Living

The 65+ population in the United States is the largest it’s ever been — and by 2030, the U.S. Census Bureau projects, 1 in 5 Americans will be over 65. Many want to continue to live in their own homes, or age in place, presenting a unique challenge for senior living...
10 Ways to Use Automation and AI in Marketing for Senior Living

10 Ways to Use Automation and AI in Marketing for Senior Living

by Creating Results | May 20, 2024 | Artificial Intelligence, digital marketing, Email marketing, Marketing Automation, Senior Living

Since artificial intelligence (AI) chatbot ChatGPT was released in 2022, people around the globe have been figuring out how to use the tool — and others like it — to increase efficiency and decrease time spent on routine tasks that are better suited to computerized...
Combating Ad Fraud in Digital Marketing

Combating Ad Fraud in Digital Marketing

by Chrissy Holleman | Mar 26, 2024 | 55+, 60+, Advertising, digital marketing, Email marketing, Marketing, Senior Living

Ad fraud is a growing problem for advertisers, and in the ever-evolving landscape of digital advertising, fraudsters continue to become more sophisticated. Bad actors continue to find new ways to leverage technology or exploit the online advertising ecosystem, leaving...
Unlocking Your Potential: Calculating Marketing ROI

Unlocking Your Potential: Calculating Marketing ROI

by Amanda Combs | Dec 7, 2023 | 55+, 60+, Advertising, digital marketing, Email marketing, Marketing, Senior Living

In the competitive landscape of senior living communities, making your mark is crucial. Your marketing strategies not only set you apart but also draw in the families and individuals seeking a place to call home. So how do you measure the success of your marketing...

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