55+ vs. CCRC Buyer’s Journey – An Intersecting & Diverging Path

55+ vs. CCRC Buyer’s Journey – An Intersecting & Diverging Path

Wouldn’t it be great if prospects saw your product, fell in love with it and signed the contract on the spot? Or at the very least followed some kind of linear formula from tour to sale? Unfortunately, we know that just like life, the journey from prospect to...
Rocky Mountain Recap – Enquire Summit 2018

Rocky Mountain Recap – Enquire Summit 2018

After a whirlwind trip to Denver, Colorado, it’s finally time to recap our biggest takeaways from the Enquire Summit. We got an in-depth look at Enquire’s CRM, heard from some amazing keynote speakers, networked with fantastic people in the industry and learned...
Four Steps for Developing an Effective Campaign Strategy

Four Steps for Developing an Effective Campaign Strategy

When developing a new campaign (or refreshing an old one) it’s critical to have a strategy in place to guide all aspects of the campaign so that they align with your community’s goals. It’s important to remember that not all leads are created equally. In the high-tech...