by CR Team | Apr 30, 2021 | digital marketing, Seniors
How are your landing pages converting? Are you getting your money’s worth out of your ad spend? Landing pages are a core pillar to an effective marketing strategy. They support your paid search traffic (Google, Bing, etc), your social media marketing, your media ads... 
by Kevin Williams | Apr 21, 2021 | Monthly Roundups, Seniors
We’re just over a quarter of the way into the year and, already, there are several trends re-shaping the senior living industry. In this month’s roundup, we take a look at the factors influencing senior living in 2021 and beyond 1. Boomers Reassessing Their Plans to... 
by Ciciley Fredericks | Mar 11, 2021 | digital marketing, Marketing, Seniors
As we get settled into 2021, we’re reviewing some of the ways the Covid-19 pandemic has transformed the senior living industry in the last year. The industry has been forced to make adaptations, many of which involve more robust digital marketing initiatives. But... 
by Kevin Williams | Mar 5, 2021 | Seniors
Who could have predicted that the senior living industry could be transformed so much in one year? As we enter the second year of the pandemic, we do so with a light at the end of the tunnel thanks to ongoing vaccine distribution. In this month’s roundup, we take a... 
by Lori-Anne Bonante | Feb 15, 2021 | Seniors
As challenging as 2020 may have been, it brought new opportunities for senior living and 55+ communities to adapt their marketing and operations to the current business landscape. Industry professionals have been introduced to new ways of communicating... 
by Kevin Williams | Feb 8, 2021 | Marketing, Seniors
The Covid-19 vaccine is one of the hot topics in the senior living industry. With nursing homes and other senior living settings being prioritized for the vaccine, providers are learning as they go when it comes to navigating distribution, as well as some reluctance...
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