by Ciciley Fredericks | Mar 11, 2021 | digital marketing, Marketing, Seniors
As we get settled into 2021, we’re reviewing some of the ways the Covid-19 pandemic has transformed the senior living industry in the last year. The industry has been forced to make adaptations, many of which involve more robust digital marketing initiatives. But... 
by Kevin Williams | Mar 5, 2021 | Seniors
Who could have predicted that the senior living industry could be transformed so much in one year? As we enter the second year of the pandemic, we do so with a light at the end of the tunnel thanks to ongoing vaccine distribution. In this month’s roundup, we take a... 
by Lori-Anne Bonante | Feb 15, 2021 | Seniors
As challenging as 2020 may have been, it brought new opportunities for senior living and 55+ communities to adapt their marketing and operations to the current business landscape. Industry professionals have been introduced to new ways of communicating... 
by Kevin Williams | Feb 8, 2021 | Marketing, Seniors
The Covid-19 vaccine is one of the hot topics in the senior living industry. With nursing homes and other senior living settings being prioritized for the vaccine, providers are learning as they go when it comes to navigating distribution, as well as some reluctance... 
by Lori-Anne Bonante | Jan 29, 2021 | Seniors
Vaccinating the roughly 3 million senior living community residents in America is no small task. And communicating with their families is a vital step in the process that can’t be overlooked. When communicating with families, it’s especially important to stress... 
by Kevin Williams | Jan 22, 2021 | digital marketing, Marketing, Seniors
The new year brings new sales and marketing trends to keep an eye on. In our first blog post of the year, I’ve compiled four senior living trends for 2021 and what the experts have to say about how these trends may impact the industry in the coming months. One of the...
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