by CR Team | Apr 27, 2018 | 60+, Advertising, Healthcare - CCRCs, Marketing, Mature Consumers, Seniors
I just returned from LeadingAge Maryland’s annual conference, filled with excitement over the nuggets of inspiration I’ll be able to share with our senior living partners. The theme was Life On Purpose and the education and general sessions didn’t disappoint. Here are...
by CR Team | Apr 24, 2018 | 50+, 60+, Marketing, Real Estate Marketing
So, you’re planning on building a brand-new senior living community, or expanding an existing one. Have you developed a strategy to secure deposits from future residents to ensure that you’re able to open your new community or neighborhood without a hitch? The thing...
by CR Team | Apr 10, 2018 | 50+, 60+, Boomers, Marketing, Mature Consumers, Real Estate Marketing
Amazon Alexa, Google Home, Apple Homekit: Voice-activated technology and smart home devices are on the rise. In fact, Gartner Research predicts the typical home could contain more than 500 smart devices by 2022. With them come a myriad of applications to aid older...
by Jessica Ruhle | Apr 3, 2018 | 50+, 60+, Internet, Mature Consumers
Even in the small state of Rhode Island, we have big opportunities to continue to learn and grow when it comes to aging services. Recently, I attended the annual LeadingAge RI trade show and want to share with you some of the highlights from the educational tracks and...
by Kristen Oliphant | Mar 27, 2018 | 60+, Boomers, Internet, Marketing
In 2013, we blogged about smartphone and tablet usage in the United States by age and gender. In those five years, a lot has changed: A mobile-first focus for websites, better information access, new social media apps, enhanced online shopping and more. Here’s...
by CR Team | Mar 5, 2018 | 50+, 60+, Boomers, Marketing, Millennials/Gen Y, Monthly Roundups
February may be the shortest month of the year, but that doesn’t mean it wasn’t packed with engaging content and thought starters from the senior living industry. Catch up on the latest news stories from the past month, ranging from one developer’s new approach to the...
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