by CR Team | Nov 16, 2016 | 60+, Branding, Healthcare - CCRCs, Housing, Marketing
This post is part of a series sharing inspiration and actionable insights from the 2016 LeadingAge Annual Meeting, for non-profit senior living communities and service providers – “organizations dedicated to making America a better place to grow old.” Click here for... 
by CR Team | Nov 15, 2016 | 50+, Boomers, Healthcare - CCRCs, Housing
This post is part of a series sharing inspiration and actionable insights from the 2016 LeadingAge Annual Meeting, for non-profit senior living communities and service providers – “organizations dedicated to making America a better place to grow old.” Click here for... 
by CR Team | Nov 14, 2016 | 50+, Boomers, Healthcare - CCRCs, Housing, Real Estate Marketing, Seniors
Every Monday, we recap the most engaging mature marketing content from the previous week. This week, Bisnow reveals the factors that will cause a housing crisis for baby boomers and millenials in the coming years. Also, Home Advisor details the steps that need to be... 
by CR Team | Nov 9, 2016 | 60+, Healthcare - CCRCs, Marketing, Mature Consumers
Last week five members of the Creating Results team assembled in Indianapolis for the 2016 LeadingAge Annual Meeting. This conference attracted more than 8,000 senior living and senior services providers from around the country, along with a healthy cohort of those... 
by CR Team | Nov 7, 2016 | 50+, Boomers, Healthcare - CCRCs, Housing, Retirement
Last week was a bit of a whirlwind for our team — working to delight our clients while also seeking out new insights at one of the senior living industry’s biggest conferences, LeadingAge. In addition to the audience we spoke to in-person in Indianapolis,... 
by CR Team | Sep 26, 2016 | 50+, 60+, Healthcare - CCRCs, Mature Consumers, Workforce
Another Monday, another round-up of the week’s top resources for marketing to baby boomers and beyond. MOST SHARED: We have a tie! 1. ‘Be “good enough” in areas customers don’t care about. Be BEST where they DO care.’ This was the...
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