by Mike Stakem | Sep 12, 2017 | Boomers, Branding, Healthcare - CCRCs, Marketing, Mature Consumers, Travel
A few years back, I wanted a new car. But before making the investment, I did what everyone does – researching each and every make and model that I liked (and could afford). While driving around town, I kept a lookout for ‘my next new car’. One vehicle repeatedly... by CR Team | Sep 11, 2017 | 50+, 60+, Boomers, Housing, Marketing, Mature Consumers, Real Estate Marketing
Today is a somber day. Today the Creating Results team joins all Americans as we pause and reflect on one of the greatest losses the country has suffered. We remember the lives that were lost and the loved ones left behind, and remain eternally thankful for those who... by CR Team | Sep 5, 2017 | Marketing, Mature Consumers, Seniors, Social Networking
Welcome back from the long holiday weekend! While it may not be Monday, we didn’t want you to miss this week’s roundup of the most engaging content. This week, Laura Forer of MarketingProfs answers the age-old question: when should you post on social... by CR Team | Aug 21, 2017 | 50+, 60+, Advertising, Boomers, Healthcare - CCRCs, Marketing
Every Monday we review our most engaging and shared articles from the previous week. First up this week; more seniors than ever are using their mobile devices to access the news. In the 50+ marketing item, we report how industry leaders, experts and providers are... by Kristen Oliphant | Aug 14, 2017 | 50+, Boomers, Internet, Marketing, Millennials/Gen Y
Every Monday, we review our most engaging and shared articles from the previous week. For this week’s most engaging, we explore why Boomer parents feel the need to pass on their cherished items and why their grown children don’t want them. The most shared... by Mike Stakem | Aug 2, 2017 | 50+, 60+, Internet, Marketing, Mature Consumers
When we’re designing websites for older adults, a client sometimes will ask, “Can it have ____? I saw it on such-and-such’s website and it’s so cool!” I’m a creative person so I like cool. But I like results even more. What’s...
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