by CR Team | Feb 27, 2012 | 50+, 60+, Boomers, Internet, Social Networking
Another Monday, another round-up of the mature marketing resources shared by Creating Results that received the most clicks, retweets or attention last week. 1. MOST CLICKED: Seth Godin’s “Simple Thougths about Fair Use” struck a chord with many of... 
by CR Team | Feb 20, 2012 | 40+, 50+, 60+, Advertising, Boomers, Internet, Marketing, Mature Consumers, Retirement, Silent Generation, Social Networking
Happy President’s Day Monday. The following are the mature marketing links and resources of note for the past week. Enjoy! 1. MOST CLICKED: Love was in the air with Three Not-So-Silly Statistics for Valentine’s Day, examining fun facts about 55+ consumers... 
by CR Team | Feb 10, 2012 | 50+, Boomers, Branding, Housing, Internet, Marketing, Real Estate Marketing, Social Networking
The question crops up regularly on LinkedIn Groups: “What is the best way to reach baby boomer and senior home buyers? Is social media the new priority?” Creating Results’ own Beth Rand will help address that question today at the International... 
by CR Team | Feb 9, 2012 | Boomers, Generation Jones (trailing edge Boomers), Housing, Real Estate Marketing, Seniors, Silent Generation
That provocative headline is the topic of a panel Todd Harff will host today at the International Builders’ Show in Orlando. Todd will be joined by three panelists who are nationally respected developers/marketers of a dozen communities catering to 50+... 
by CR Team | Feb 3, 2012 | 40+, 50+, 60+, Boomers, Gen X, Internet, Marketing, Seniors, Silent Generation, Social Networking
With all the excitement over the Facebook IPO, Heather Dougherty at Experian Hitwise today rounded up 10 stats about the social network that are key to understanding its reach and impact. We focused in on Stat #5 – a demographic breakdown of Facebook users,...
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