by CR Team | Nov 9, 2016 | 60+, Healthcare - CCRCs, Marketing, Mature Consumers
Last week five members of the Creating Results team assembled in Indianapolis for the 2016 LeadingAge Annual Meeting. This conference attracted more than 8,000 senior living and senior services providers from around the country, along with a healthy cohort of those... 
by CR Team | Nov 7, 2016 | 50+, Boomers, Healthcare - CCRCs, Housing, Retirement
Last week was a bit of a whirlwind for our team — working to delight our clients while also seeking out new insights at one of the senior living industry’s biggest conferences, LeadingAge. In addition to the audience we spoke to in-person in Indianapolis,... 
by CR Team | Oct 31, 2016 | Seniors
Every Monday, we recap the most engaging mature marketing content from the previous week. This week, a survey published by Internet Health Management shows how Baby Boomers are leading the charge in terms of digital healthcare management. Also, DIY Marketers lists... 
by CR Team | Oct 24, 2016 | 50+, 60+, Advertising, Boomers, Branding, Gen X, Housing
Another manic Monday? Take a break to read this week’s Monday Recap! Each week we like to review and recap mature marketing news and content that had the most engagement. This week, the ActiveRain Blog discusses increasing home prices are outpacing household and... 
by CR Team | Oct 17, 2016 | Advertising, Boomers, Internet, Marketing
Happy Monday! Each week we pause and revisit the mature marketing stories and insights from the past week that had people sharing and clicking. This week, we explore TV and how the ways in which baby boomers engage with it have evolved. We’ll also take a look...
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