by Jessica Ruhle | Aug 1, 2023 | Sales, Seniors
If you’re a sales manager in the senior living or 55+ active adult market, you know that successful sales performance goes beyond just meeting quotas. It’s about building strong relationships, listening to the needs of potential residents and delivering an... 
by Jessica Ruhle | Apr 26, 2023 | Advertising, digital marketing, Marketing, Seniors
Last week, we had the opportunity to present at the Coordinated Services Management (CSM) 2023 Sales & Marketing Conference. During this session, we helped marketers and their leadership learn how to build and implement a strategic marketing plan based on their... 
by Jessica Ruhle | Dec 20, 2021 | 60+, Assisted Living, Marketing, Seniors
Happy Holidays from Creating Results! In this blog, we have enlisted some of our team to answer 3 key questions on 55+ and Senior Living holiday marketing & sales that we get asked by our clients. You’ll hear from Katie Beaver, Account Director, Lauren Pellegrino,... 
by Jessica Ruhle | Sep 17, 2021 | 60+, Assisted Living, Marketing, Seniors
Stepping back into a conference hall felt somewhat surreal, but once inside it felt like old times. The LeadingAge Rhode Island conference happened in person and while attendance was certainly lower, the general feeling around the exhibit hall and sessions was a sense... 
by Jessica Ruhle | Jun 28, 2021 | Assisted Living, digital marketing, Marketing, Seniors
Following 2020, video conferencing, video email messaging and virtual tours have become more commonplace tools and tactics for sales and marketing teams. But what about milestone marketing? During a time when many senior living communities were forced to go into...
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