by CR Team | Dec 29, 2014 | 40+, 50+, Boomers, Marketing, Mature Consumers
It’s hard to believe that in just a few short days 2014 will come to a close. Today our links of the week takes a look back at the mature marketing news and blog posts that generated the most interest and comments during the past year. Enjoy this year-end wrap... 
by Jessica Ruhle | Dec 18, 2014 | 50+, 60+, Boomers, Internet, Marketing, Mature Consumers
In this post, we wrap up our series of 15 actionable ideas to improve your results with baby boomers and seniors in 2015 with quotes from thought-leaders who inspired us this year. As our Creating Results team is always on the look out for new mature marketing... 
by CR Team | Nov 10, 2014 | 50+, 60+, Boomers, Housing, Mature Consumers, Retirement, Silent Generation
Insider knowledge for your Monday morning: Creating Results’ team member Sally O’Donnell LOVES Beyonce. So it is with respect for both dynamic young women that we drew inspiration for this week’s headline. Indeed, it was the singular situations of... 
by CR Team | Oct 27, 2014 | 60+, Boomers, Healthcare - CCRCs, Housing, Internet, Mature Consumers
For those of you who follow @CreatingResults on Twitter* you know that last week was the annual meeting of LeadingAge, which is “an association of 6,000 not-for-profit organizations dedicated to making America a better place to grow old.” It represents... 
by CR Team | Sep 30, 2014 | 60+, Advertising, Boomers, Marketing, Silent Generation
MarketingCharts.com recently posted an analysis of Nielsen TV viewing data. The upshot? Traditional TV viewing is dropping substantially among US 18-24 year olds. Yet our favorite people — baby boomers and seniors — continue to log significant time in... 
by CR Team | Sep 22, 2014 | 50+, Boomers, Email marketing, Internet, Marketing, Mature Consumers
Monday morning and your to do list is already full. To help you get better results from your many efforts, let’s jump right into our top mature marketing links of the week, based on social media clicks/shares/+1s/etc. 1. MOST SHARED: A tie! * Pictures are proven...
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