by Kristen Oliphant | Apr 24, 2017 | 50+, 60+, Boomers, Marketing, Mature Consumers
I went to our local home improvement store this weekend to buy some paint. Let me tell you, that place was busy. Apparently, when the weather is rainy and chilly, what better time is it to repaint a room or two? That is what the six-other people at the paint desk and... 
by CR Team | Apr 3, 2017 | 40+, 50+, 60+, Advertising, Boomers, Internet, Marketing, Mature Consumers
Happy Monday! Each week we explore the mature marketing news that received the most interest and clicks the previous week. This week is all about mobile marketing. First, we’ll explore mobile usage among boomers and seniors by way of a report from Edison... 
by CR Team | Mar 13, 2017 | Advertising, Healthcare - CCRCs, Housing, Internet, Mature Consumers, Workforce
“A little Snow was here and there Disseminated in her Hair — Since she and I had met and played Decade had gathered to Decade — But Time had added not obtained Impregnable the Rose For summer too indelible Too obdurate for Snows” – Emily... 
by Kristen Oliphant | Feb 20, 2017 | 50+, 60+, Boomers, Marketing, Mature Consumers, Workforce
Happy Monday! It is that time again. Here is the roundup of the most engaging posts from the previous week. MOST CLICKED: Demographic Projections and the Implications that Affects our Economy Jo Ann Jenkins, CEO of AARP, wrote an thoughtful article on our extended... 
by Mike Stakem | Feb 1, 2017 | 50+, 60+, Advertising, Boomers, Housing, Marketing, Mature Consumers, Photography, Real Estate Marketing, Seniors
Last month in our post “Planning for Photography in 2017, Part I,” we addressed the fact that many organizations don’t (a) include photography costs in their budgeting process or (b) use photography to its greatest effect. Two key points were Understanding... 
by CR Team | Jan 23, 2017 | 50+, Boomers, Healthcare - CCRCs, Marketing, Mature Consumers, Seniors
“Little Things Can Mean A Lot.” Each Monday our team recaps a few of the “little things” that meant a lot to our subscribers and followers over the past week. Articles that inspired, stats that answered a burning question, and more. Taken...
Recent Comments