by CR Team | Feb 27, 2017 | 40+, 50+, 60+, Marketing, Real Estate Marketing, Seniors
I became obsessed with movie award season this year, obsessed with a capital “O.” I watched it all – the Globes, SAG awards and, of course, the big show of the Oscars. I loved hearing the speeches from the winners (and seeing the faces of those who... 
by CR Team | Feb 15, 2017 | Email marketing, Healthcare - CCRCs, Housing, Marketing, Real Estate Marketing
When the late, great Johnny Carson was the host of The Tonight Show, a recurring character was Carnac the Magnificent. The seemingly psychic Carnac would “divine” the answers to questions in “hermetically sealed” envelopes. Wordplay and... 
by Mike Stakem | Feb 1, 2017 | 50+, 60+, Advertising, Boomers, Housing, Marketing, Mature Consumers, Photography, Real Estate Marketing, Seniors
Last month in our post “Planning for Photography in 2017, Part I,” we addressed the fact that many organizations don’t (a) include photography costs in their budgeting process or (b) use photography to its greatest effect. Two key points were Understanding... 
by CR Team | Jan 16, 2017 | 50+, 60+, Boomers, Healthcare - CCRCs, Housing, Marketing, Real Estate Marketing, Seniors
Every Monday, we recap the most engaging content from the previous week. This week, insights via the Houston Chronicle into why more Baby Boomers are opting to forgo homeownership in favor of renting. Also, you can never have too many leads in the senior living... 
by Kimberly Hulett | Nov 23, 2016 | Healthcare - CCRCs, Housing, Marketing, Real Estate Marketing
This post is part of a series sharing inspiration and actionable insights from the 2016 LeadingAge Annual Meeting, for non-profit senior living communities and service providers – “organizations dedicated to making America a better place to grow old.” Click here for... 
by CR Team | Nov 14, 2016 | 50+, Boomers, Healthcare - CCRCs, Housing, Real Estate Marketing, Seniors
Every Monday, we recap the most engaging mature marketing content from the previous week. This week, Bisnow reveals the factors that will cause a housing crisis for baby boomers and millenials in the coming years. Also, Home Advisor details the steps that need to be...
Recent Comments