by CR Team | Sep 10, 2019 | Boomers, Housing, Marketing
Where Baby Boomers are choosing to put down their roots for retirement is a great indicator of what they want out of this next phase in their lives. Our friends at RentCafe recently released the results to their most recent study — a look at the most popular zip codes... 
by CR Team | Sep 5, 2019 | digital marketing, Seniors
Digital marketing has become a fundamental part of integrated marketing strategies across various industries — yes, even in senior living and 55+ housing. Countless resources are available to aid your senior living digital marketing efforts. This month, we’ll look at... 
by CR Team | Feb 14, 2019 | 50+, Boomers, Housing, Marketing, Seniors
Creating Results is heading west to Las Vegas for the 2019 National Association of Home Builders (NAHB) International Builders’ Show (IBS). Each year, members of the building industry gather to share knowledge and engage in discourse on 55+ home building, sales and... 
by Jessica Ruhle | Jul 24, 2018 | 50+, 60+, Branding, Marketing, Mature Consumers
Last week, we wrote about the importance of timing marketing research for blue-sky projects. We touched upon focus groups timing, particularly working backward from when you’d like to launch your senior living or 55+ community. This week, we’re focusing on the...
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