Last week saw four members of the Creating Results team on the road to an industry conference in Hershey, PA. It’s appropriate, then, that this weekly round-up of top 50+ marketing links has a bit of a travel theme. “For the next 20 years, baby boomers are...
Greetings from Denver! Creating Results has a team of four in the Mile High City this week, participating in the LeadingAge 2012 Annual Meeting. This year’s event has as it’s theme “Inspire. Serve. Advocate.” — a wonderful call to action...
Yesterday we let a Baby Boomer, a “gap kid” (born just after Generation Jones) and a member of Generation X sound off on whether REI’s first-ever TV ads will motivate Boomers. It was the first-ever Creating Results generational face-off. Today, we address a perhaps...
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