by CR Team | Mar 20, 2017 | 50+, 60+, Boomers, Gen X, Retirement
Happy March Madness everyone! Every Monday we like to recap the most engaging content, or should I say “top picks,” from the previous week. This week, Next Avenue explores the various ways virtual reality supports older adults. Then, Chronogram dives deep into the... 
by CR Team | Mar 7, 2017 | 50+, 60+, Boomers, Branding, Housing, Seniors
It’s time for us to once again recap the most engaging content from the previous week. This week, Senior Housing News proposes a rebrand of 55-plus senior living communities in order to attract younger prospects to age-restricted housing. Also, research into... 
by CR Team | Feb 27, 2017 | 40+, 50+, 60+, Marketing, Real Estate Marketing, Seniors
I became obsessed with movie award season this year, obsessed with a capital “O.” I watched it all – the Globes, SAG awards and, of course, the big show of the Oscars. I loved hearing the speeches from the winners (and seeing the faces of those who... 
by Kristen Oliphant | Feb 20, 2017 | 50+, 60+, Boomers, Marketing, Mature Consumers, Workforce
Happy Monday! It is that time again. Here is the roundup of the most engaging posts from the previous week. MOST CLICKED: Demographic Projections and the Implications that Affects our Economy Jo Ann Jenkins, CEO of AARP, wrote an thoughtful article on our extended... 
by Mike Stakem | Feb 1, 2017 | 50+, 60+, Advertising, Boomers, Housing, Marketing, Mature Consumers, Photography, Real Estate Marketing, Seniors
Last month in our post “Planning for Photography in 2017, Part I,” we addressed the fact that many organizations don’t (a) include photography costs in their budgeting process or (b) use photography to its greatest effect. Two key points were Understanding... 
by Kristen Oliphant | Jan 30, 2017 | 50+, 60+, Advertising, Boomers, Branding, Marketing
To help kick off your Monday, here is a recap of the most engaging content across Creating Results’ social channels from the previous week. This week, we analyze the consumption of traditional TV and the decline (or lack thereof) for different age groups. As...
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