by Amanda Combs | Jun 27, 2023 | 50+, 60+, digital marketing, Internet, Seniors
Trying to reach baby boomers and seniors online? Here’s the latest look at how 50+ adults use the internet — and how you can use this data to improve your marketing strategies. 1. Internet usage among seniors In the most recent survey available, Pew Research... 
by Amanda Combs | May 5, 2023 | 50+, 60+, Assisted Living, digital marketing, Internet, Marketing, Seniors
Digital marketing continues to evolve at a rapid pace. With new technologies and shifting consumer behaviors, marketers must stay up to date on the latest digital marketing trends to effectively reach their target audiences. Keeping an eye on digital trends among... 
by Kristen Oliphant | Feb 6, 2022 | 50+, digital marketing, Marketing, Retirement
The increased Facebook and Google targeting restrictions continuously impact 55+ and senior living clients. The answer to this issue is adjusting marketing to ensure that the performance and quality of leads are maximized through various approaches. These strategic... 
by CR Team | Mar 25, 2020 | 50+, Marketing
COVID-19 is a challenge that every business in every industry will have to navigate in its own unique way. This week, the Creating Results team partnered with AKCG – Public Relations Counselors to present practical recommendations for senior living communities as they... by CR Team | Mar 19, 2020 | 50+, Marketing
This week, Creating Results hosted a webinar discussing how to align your marketing and sales efforts in 55+ and senior living. During the webinar, Katie Beaver, Account Director, and Jessica Ruhle, Sales Specialist and Project Director, showed 5 ways you can bridge... 
by CR Team | Mar 18, 2020 | 50+, Marketing
As businesses continue to feel the impact of COVID-19, many questions remain, especially in the senior living industry. Senior living communities have been uniquely impacted by COVID-19 due to the increased risk it poses to older adults. Residents and their families...
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