by CR Team | Mar 19, 2020 | 50+, Marketing
This week, Creating Results hosted a webinar discussing how to align your marketing and sales efforts in 55+ and senior living. During the webinar, Katie Beaver, Account Director, and Jessica Ruhle, Sales Specialist and Project Director, showed 5 ways you can bridge... 
by CR Team | Mar 18, 2020 | 50+, Marketing
As businesses continue to feel the impact of COVID-19, many questions remain, especially in the senior living industry. Senior living communities have been uniquely impacted by COVID-19 due to the increased risk it poses to older adults. Residents and their families... 
by CR Team | Mar 3, 2020 | 50+, Marketing
When the marketing and sales processes at 55+ and senior living communities aren’t aligned, no one comes out a winner — least of all the customer. Your organization’s sales and marketing processes are much better when they’re working together. While aligning these two... 
by Lori-Anne Bonante | Dec 16, 2019 | 50+, Boomers, Branding, digital marketing, Seniors
Dec 16, 2019 The holidays are here again! That time of year when family and friends get together and catch up. It’s also the time of year when adult children may notice changes in their parents and wonder whether it’s time mom or dad considered a move to a senior... 
by CR Team | Nov 19, 2019 | 50+, Healthcare - CCRCs, Monthly Roundups, Seniors
The current generation of 50+ consumers is unlike any that came before it, and continuing care retirement community (CCRC) developers are adapting their offerings to appeal to this demographic’s desires. This month, we’ll look at some of the current trends in the... 
by CR Team | Sep 19, 2019 | 50+, 60+, Advertising, Boomers, Gen X, Generation X, Marketing, Retirement
You’ve decided to you’re up for the task of hosting events for your community’s prospects. Now, it’s time to think about pre- and post-event planning. In our previous event planning post, we discussed the various types of events for senior living prospects and the...
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