by CR Team | May 8, 2020 | 60+, Boomers, Healthcare - CCRCs
As COVID-19 news continues to grab headlines worldwide, we’re learning more about the virus’ impact on senior living communities. This month, we’re looking at the latest COVID-19 news and insights for senior living professionals. 1. COVID-19 News Shows Senior Living... 
by CR Team | Mar 17, 2020 | 60+, Boomers, Healthcare - CCRCs
What started as a regional outbreak has now spread throughout the world. The coronavirus, also known as COVID-19 is a global emergency — one with particular effect on older adults. This month, we’re looking at the senior living coronavirus concern and the impact it’s... 
by Jessica Ruhle | Nov 26, 2019 | 60+, Boomers
A few months ago, we shared with you 3 Tips for Blue Sky Senior Living Sales Success. In that post, we mentioned that, across many communities, we’ve seen anywhere from a 10% to 30% cancellation rate between initial deposit and move-in phases. In this post, I’ll share... 
by CR Team | Sep 19, 2019 | 50+, 60+, Advertising, Boomers, Gen X, Generation X, Marketing, Retirement
You’ve decided to you’re up for the task of hosting events for your community’s prospects. Now, it’s time to think about pre- and post-event planning. In our previous event planning post, we discussed the various types of events for senior living prospects and the... 
by CR Team | May 22, 2019 | 60+, Boomers, Generation Jones (trailing edge Boomers), Housing, Seniors
Baby Boomers are unlike any generation that preceded them when it comes to how and where they want to live during retirement. Thankfully, our friends at RentCafe have put the finishing touches on extensive research into renting trends affecting this cohort and shared... 
by CR Team | Mar 28, 2019 | 50+, 60+, Advertising, Boomers, Marketing, Seniors
Planning events can be daunting. In fact, we find many of our clients avoided doing so before enlisting our expertise in the matter. From determining who to invite and how to promote the event, to hammering down the logistics, seeing an event through from start to...
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