by CR Team | Jul 5, 2017 | Advertising, Healthcare - CCRCs, Housing, Marketing, Mature Consumers, Photography
Editor’s Note: Last week, several of Creating Results’ leaders went to Hershey, PA, for the annual LeadingAge Pennsylvania conference. In addition to sharing our own insights with attendees, team members had the privilege of learning from other presenters. Over the... 
by Kristen Oliphant | Jun 19, 2017 | Advertising, Marketing, Mature Consumers
Happy Monday and to all the dads, Happy Belated Father’s Day! This week in our recap of the most clicked 50+ marketing items, we discuss millionaire households: how does each generation contribute and how this affects our marketing efforts to seniors. For most shared,... 
by CR Team | May 22, 2017 | 40+, 50+, 60+, Advertising, Boomers, Internet, Marketing, Mature Consumers
Happy Monday! Each week we explore the mature marketing stories and insights from the past week that had people talking. This week, we explore McKnight’s Senior Living’s four lessons learned in the wake of the recent cyber attacks and a survey from eMarketer regarding... 
by CR Team | May 15, 2017 | 40+, 50+, 60+, Advertising, Boomers, Marketing, Millennials/Gen Y
“A mother is a person who seeing there are only four pieces of pie for five people, promptly announces she never did care for pie.” -Tenneva Jordan Creating Results would like to wish a belated Happy Mother’s Day to all the mothers out there. You... 
by CR Team | Apr 3, 2017 | 40+, 50+, 60+, Advertising, Boomers, Internet, Marketing, Mature Consumers
Happy Monday! Each week we explore the mature marketing news that received the most interest and clicks the previous week. This week is all about mobile marketing. First, we’ll explore mobile usage among boomers and seniors by way of a report from Edison... 
by CR Team | Mar 13, 2017 | Advertising, Healthcare - CCRCs, Housing, Internet, Mature Consumers, Workforce
“A little Snow was here and there Disseminated in her Hair — Since she and I had met and played Decade had gathered to Decade — But Time had added not obtained Impregnable the Rose For summer too indelible Too obdurate for Snows” – Emily...
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