by CR Team | Feb 15, 2016 | 40+, 50+, 60+, Advertising, Boomers, Healthcare - CCRCs, Marketing, Mature Consumers
Happy Wintery Monday! This week’s mature marketing links of the week are delivered in the midst of a cold snap accompanied by snow. So, while thinking warm thoughts we will go ahead and jump into the stories from the past week that had people sharing and... 
by CR Team | Feb 8, 2016 | 50+, 60+, Boomers, Gen X, Healthcare - CCRCs, Housing, Travel
I love it when my passions align. 1. MOST CLICKED: Is the wine industry forecast becoming cloudy, as “oenophile boomers” are replaced by frugal Millennials? That’s what the Silicon Valley Bank predicts in its annual State of the Wine Industry report.... 
by CR Team | Feb 1, 2016 | 40+, 50+, 60+, Advertising, Boomers, Healthcare - CCRCs, Marketing, Mature Consumers
It’s hard to believe that one month is already in the history books for 2016. I hope the New Year is treating you well, and hope you’ll explore the weekly mature marketing stories that had people talking and sharing. Have something to share? We’d... 
by CR Team | Jan 27, 2016 | 50+, Boomers, Housing, Real Estate Marketing
Insights from the 2016 International Builders Show Baby Boomers and seniors are seeking a new lifestyle, not just a new home in a new community. Whether they plan to downsize, upsize or rightsize, at the end of the day what they are really seeking is a new home and... 
by Todd Harff | Jan 19, 2016 | 50+, Boomers, Housing, Millennials/Gen Y
This week I am writing from the International Builders’ Show in Las Vegas. I’m particularly excited because during this year’s conference I will be part of a panel of real estate industry suppliers discussing housing for Baby Boomers and Millennials.... 
by CR Team | Jan 18, 2016 | Advertising, Boomers, Marketing, Mature Consumers
Many of our readers may have included fitness in their 2016 New Years Resolutions. But what about “brain fitness,” that new and growing industry based on the concept that we can rewire and strengthen our neural pathways as we age? This week’s...
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