by CR Team | Nov 14, 2011 | 60+, Boomers, Internet, Mature Consumers, Real Estate Marketing, Seniors, Social Networking
Tweets from @CreatingResults that were most shared, clicked on, actionable or discussed during the past week. TOP TWEETS THIS WEEK 1. MOST CLICKED: A SmartMoney blogger offers 10 boomer “facts” with the intro “The aging Me Generation is still putting...
by CR Team | Sep 26, 2011 | 40+, Internet, Seniors
Pew Internet has published a new report on how people learn about their local community and determined that age is a big factor. In short, per Pew, “older consumers still rely more heavily on traditional platforms while younger consumers rely more on the...
by CR Team | Jan 5, 2011 | 50+, Housing, Internet, Real Estate Marketing, Seniors, Social Networking
Many developers of active adult housing still struggle to separate hype from reality when it comes to online marketing and social media. What really works with 50+ homebuyers? That’s the topic Creating Results’ President Todd Harff will address next...
by CR Team | Dec 20, 2010 | Boomers, Gen X, Generation Jones (trailing edge Boomers), Internet, Marketing, Millennials/Gen Y, Seniors, Silent Generation, Social Networking
The Pew Internet & American Life Project released its second ‘Generations” reportlast week, with data about what various cohorts – from Gen Y/Millennials to Baby Boomers to the Greatest Generation – are doing on the Internet. Turns out,...
by CR Team | Aug 18, 2010 | 50+, 60+, Boomers, Generation Jones (trailing edge Boomers), Internet, Seniors
Last Friday, “Eat, Pray, Love” opened in movie theatres around the nation. It’s likely many a Baby Boomer woman was in the audience, marveling at the tale of self-discovery. Professionals marketing to Baby Boomers and 65+ seniors can discover a few...
by CR Team | Aug 12, 2010 | 40+, Boomers, Internet, Marketing, Mature Consumers, Seniors, Silent Generation, Social Networking
… and 98% of Americans have at least one television set Kudos to Roy Wells for tackling the misperception that only teenagers and college students are on Facebook. His post for SocialMediatoday.com this week calculated that 41.6% of all Americans have a...
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