by Mike Stakem | Dec 27, 2016 | 50+, 60+, Housing, Internet, Marketing, Mature Consumers, Millennials/Gen Y, Photography
Another year gone by, and boy was it a doosy! Against the backdrop of dramatic political change and cultural shifting, our readers remained homed in on issues relevant to how the mature market is evolving. Below are Creating Results’ top five posts from 2016 on...
by Kristen Oliphant | Dec 19, 2016 | Boomers, Healthcare - CCRCs, Housing, Marketing
Every Monday on this blog we recap the most engaging content from the previous week. This week, our top article was actually a consumer-focused guide to having those tough conversations with aging loved ones about their housing situation. As experts in marketing...
by Todd Harff | Dec 16, 2016 | Boomers, Internet, Marketing, Mature Consumers
“I’m about to just give you all of my money And all I’m asking, hey, is a little respect” (Otis Redding in 1965. Made popular by Aretha Franklin in 1967.) Be honest. Looking at all of your marketing initiatives, is your team truly: respecting...
by Mike Stakem | Dec 8, 2016 | 50+, Advertising, Boomers, Marketing, Mature Consumers, Photography, Seniors
Who would have guessed 25 years ago that anyone (even a 5-year-old!) could take — and instantly share — great photos using a device that’s about the size of a wallet? The visual world changed dramatically in the 1990s with the invention of a chip making that...
by CR Team | Nov 28, 2016 | 40+, 50+, 60+, Boomers, Healthcare - CCRCs, Marketing, Retirement
Happy Monday – I hope you had a wonderful Thanksgiving holiday, spent with family and friends. We are certainly thankful for our subscribers, today and every day! Each Monday we recap the mature marketing stories from the past week that generated significant...
by Kimberly Hulett | Nov 23, 2016 | Healthcare - CCRCs, Housing, Marketing, Real Estate Marketing
This post is part of a series sharing inspiration and actionable insights from the 2016 LeadingAge Annual Meeting, for non-profit senior living communities and service providers – “organizations dedicated to making America a better place to grow old.” Click here for...
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