by Mike Stakem | Nov 23, 2015 | 50+, Marketing, Mature Consumers, Millennials/Gen Y
Good Monday morning before Thanksgiving! Many of us have a short work week, and are thus preoccupied with what’s going to be on the dinner table on Thursday. But in the meantime, let’s look at some insights. Our mature marketing links this week tell us... 
by CR Team | Nov 16, 2015 | 50+, Boomers, Housing, Internet, Marketing
Last Monday we started the week on a note of laughter, with jokes from and about outgoing LeadingAge President Larry Minnix. This Monday we find it hard to smile, as news reports are filled with tragedies happening around our globe. Then a friend shared the following... 
by CR Team | Nov 9, 2015 | 60+, Healthcare - CCRCs, Housing, Marketing, Mature Consumers
Typically this Monday round-up of top 50+ marketing links are organized by most clicked, most shared, most commented … Today we’ll take a slightly different tack as there were several topics that seemed to grab the attention of mature marketing pros over... 
by CR Team | Oct 29, 2015 | 50+, Boomers, Healthcare - CCRCs, Marketing, Mature Consumers
Next week Creating Results team members will join thousands of non-profit senior living professionals for the LeadingAge Annual Meeting in Boston. This conference offers a mix of inspiration and education for those who provide housing and services to older adults.... 
by Mike Stakem | Oct 26, 2015 | 50+, Advertising, Boomers, Marketing, Mature Consumers
While the days are getting shorter and the leaves are quickly falling, there still may be time to get that Fall roadtrip in. In that spirit, we look today at how advertisers are portraying the mature car shopper and driver, and how they are struggling to walk a fine... 
by CR Team | Oct 19, 2015 | Email marketing, Healthcare - CCRCs, Internet, Marketing, Mature Consumers
It’s October 19th! Which means it’s the day to wish our fearless, fun and fantastic leader, Todd Harff, the happiest of happy birthdays! (Be sure to click through to www.creatingresults.com and check out how our team is honoring this day in a very...
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