by CR Team | Sep 11, 2017 | 50+, 60+, Boomers, Housing, Marketing, Mature Consumers, Real Estate Marketing
Today is a somber day. Today the Creating Results team joins all Americans as we pause and reflect on one of the greatest losses the country has suffered. We remember the lives that were lost and the loved ones left behind, and remain eternally thankful for those who... 
by CR Team | Sep 5, 2017 | Marketing, Mature Consumers, Seniors, Social Networking
Welcome back from the long holiday weekend! While it may not be Monday, we didn’t want you to miss this week’s roundup of the most engaging content. This week, Laura Forer of MarketingProfs answers the age-old question: when should you post on social... 
by CR Team | Aug 7, 2017 | Advertising, Mature Consumers, Retirement, Seniors
Happy Monday! Each week we review the mature marketing content that had people talking (and thinking). This week we hear the stories of three individuals who retired and then had second thoughts. Then, our most shared content explores storytelling and shares tips for... 
by Mike Stakem | Aug 2, 2017 | 50+, 60+, Internet, Marketing, Mature Consumers
When we’re designing websites for older adults, a client sometimes will ask, “Can it have ____? I saw it on such-and-such’s website and it’s so cool!” I’m a creative person so I like cool. But I like results even more. What’s... 
by Kristen Oliphant | Jul 31, 2017 | 60+, Advertising, Boomers, Branding, Marketing, Mature Consumers, Millennials/Gen Y, Seniors, Social Networking
Happy Monday! Like every Monday, we are reviewing the most engaging content from the previous week. This week, for our “most clicked” item, we look at a project from Stanford Center on Longevity. For the “most shared,” is the fashion industry... 
by Amanda Combs | Jul 13, 2017 | 60+, Healthcare - CCRCs, Marketing, Mature Consumers, Real Estate Marketing
Editor’s Note: Several of Creating Results’ leaders recently attended the annual LeadingAge Pennsylvania conference. Team members had the privilege of both presenting our insights and learning from other presenters. This series of posts shares some OUTtakes and...
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