by CR Team | Jan 7, 2014 | 50+, 60+, Boomers, Internet, Marketing, Social Networking
The Pew Internet & American Life Project kicked off their New Year’s celebration on December 30, popping the cork on a new report that details which social networks are used by baby boomers, seniors and other adults. The data reinforces Creating... 
by CR Team | Mar 4, 2013 | 50+, 60+, Internet, Social Networking
March already! Did you know that March used to be the first month of the year? A great reason to give for not making progress on those New Year’s resolutions … Each Monday we resolve to share on this blog a round-up of articles, insights and other... 
by CR Team | Nov 12, 2012 | 50+, 60+, Boomers, Gen X, Marketing, Millennials/Gen Y, Social Networking
The resources we share for understanding 50+ consumers are quite varied, so it shouldn’t surprise us that a recap of top links would be as well. Here they are — the articles, white papers, etc. from the last two weeks that garnered the most attention from... 
by CR Team | Jun 25, 2012 | 50+, 60+, Boomers, Gen X, Marketing, Millennials/Gen Y, Social Networking
Summer temps are going up, up, up. Here’s a round-up of the “hot” links related to 50+ marketing from last week, based on clicks, comments and shares across various social platforms. 1. MOST CLICKED: The iPad club for Massachusetts senior living... 
by CR Team | Feb 3, 2012 | 40+, 50+, 60+, Boomers, Gen X, Internet, Marketing, Seniors, Silent Generation, Social Networking
With all the excitement over the Facebook IPO, Heather Dougherty at Experian Hitwise today rounded up 10 stats about the social network that are key to understanding its reach and impact. We focused in on Stat #5 – a demographic breakdown of Facebook users,...
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