by CR Team | Jul 23, 2012 | 50+, 60+, Advertising, Boomers, Email marketing
Round-up time! 1. MOST CLICKED: A Creating Results blog post on the “grandparent economy” from a few years back garnered the most clicks this week. So what grandparents do spend and spend on? Non-profit organizations; travel – by... 
by CR Team | Jul 16, 2012 | 50+, 60+, Boomers, Healthcare - CCRCs, Internet, Marketing, Mature Consumers, Silent Generation, Travel
A weekly round-up of those articles, resources and insights that connected with mature marketing pros on Twitter, Google Plus, LinkedIn and Facebook. 1. MOST CLICKED: LeadingAge reports on how several leading continuing care retirement communities (CCRCs) are becoming... 
by CR Team | Jul 5, 2012 | 50+, 60+, Mature Consumers, Silent Generation
Just as Pride month came to a close last week, Experian Simmons released a demographic spotlight report on gay Americans. One item of particular interest to us was a breakdown of the LGBT and heterosexual populations by age. Per Experian’s report: “Consistently over... 
by CR Team | Jul 2, 2012 | 50+, 60+, Boomers, Healthcare - CCRCs, Marketing, Mature Consumers, Seniors
Hello, Monday. How’d ya sneak up on us so fast? Here’s our weekly round-up of top resources for marketing to 50+ consumers – links, articles and reports that earned the most clicks, shares or discussion last week. Did we miss anything? Please share...
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