by CR Team | Jul 27, 2015 | 40+, 50+, 60+, Boomers, Marketing, Mature Consumers
Happy Monday. There is a lot of ground to cover, so let’s jump right into the mature marketing stories of the past week that had people talking. Have something to share? We’d love to hear from you. MOST SHARED: We had a tie this past week of the most... 
by CR Team | Jul 20, 2015 | 50+, Advertising, Boomers, Marketing, Mature Consumers
Here it is, Monday again. Time for our roundup of the week’s top links for baby boomer marketing and more. 1. MOST SHARED: “Women who leave the workforce to take on caregiving [on avg] lose out on $650,000 over their lifetime.” This statement from... 
by CR Team | Jul 16, 2015 | Marketing
Creating Results’ approach to mature marketing is based on a process called Relevant Creativity™. Relevant Creativity ensures creative solutions are relevant to each of our clients and their target markets, with custom-designed solutions that are strategically... 
by CR Team | Jul 13, 2015 | 50+, Boomers, Mature Consumers, Millennials/Gen Y
For newer subscribers, each Monday we round-up the top links of the week for those marketing to baby boomers and seniors. “Top” is judged by engagement on Creating Results various social channels — clicks, retweets, likes, etc. For long-time... 
by CR Team | Jul 6, 2015 | Internet, Marketing
This weekend saw many reasons for celebration, including the fantastic Fourth of July. We’re breaking with our usual “most clicked” mature marketing links approach to bring you a handful of links that I “most liked.” If you can figure out...
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