by CR Team | Jan 27, 2016 | 50+, Boomers, Housing, Real Estate Marketing
Insights from the 2016 International Builders Show Baby Boomers and seniors are seeking a new lifestyle, not just a new home in a new community. Whether they plan to downsize, upsize or rightsize, at the end of the day what they are really seeking is a new home and... 
by Mike Stakem | Jan 25, 2016 | 60+, Healthcare - CCRCs, Housing
I am not sure we’ve settled on an “unofficial” name for Jonas, the winter storm that hit the Northeast this past weekend. Snowpocalypse seems to be a top contender! While some were digging out of the snow banks, we were doing what we always do:... 
by Todd Harff | Jan 19, 2016 | 50+, Boomers, Housing, Millennials/Gen Y
This week I am writing from the International Builders’ Show in Las Vegas. I’m particularly excited because during this year’s conference I will be part of a panel of real estate industry suppliers discussing housing for Baby Boomers and Millennials.... 
by CR Team | Jan 18, 2016 | Advertising, Boomers, Marketing, Mature Consumers
Many of our readers may have included fitness in their 2016 New Years Resolutions. But what about “brain fitness,” that new and growing industry based on the concept that we can rewire and strengthen our neural pathways as we age? This week’s... 
by CR Team | Jan 13, 2016 | 50+, Boomers, Real Estate Marketing, Social Networking
This post features two quick hits relevant to those marketing to 55 plus consumers. You’ll also quickly note a theme … Read on for why! Betting on Brands MarketingSherpa last year conducted an online-only survey in which they looked at who follows brands...
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