by CR Team | May 20, 2013 | 60+, Boomers, Real Estate Marketing, Silent Generation, Social Networking
As the song goes, “rainy days and Mondays always get me down.” But sharing great resources and insights is a nice antidote! Welcome to another edition of the Mature Marketing links round-up. This is a collection of content that received the most attention... 
by CR Team | May 6, 2013 | 50+, 60+, Boomers, Internet
A mud-splattered race but a clear winner … A galaxy of puns and visual riffs on Star Wars … A nation celebrating the freedom and democracy of another nation … This weekend had it all! If you’re as exhausted as we are from the Kentucky Derby,... 
by CR Team | Apr 29, 2013 | Boomers, Housing, Marketing, Mature Consumers, Seniors
Here we go…these are the top mature marketing links, posts and insights from the previous week. Enjoy (and be sure to share your top mature marketing insights within the comments). 1. MOST CLICKED: A Princeton University study on ageism examined perceptions of... 
by Todd Harff | Apr 24, 2013 | 40+, 50+, 60+, Boomers, Healthcare - CCRCs, Housing, Marketing, Mature Consumers, Real Estate Marketing
Urban Land Institute Trends Conference Take-Aways (Part 1) The big question: “When it comes to a new home, what do Baby Boomers want?” The simple answer: “Everything.” I recently had the pleasure of moderating an Urban Land Institute (ULI) panel of experts charged... 
by CR Team | Apr 18, 2013 | 40+, 50+, 60+, Advertising, Boomers, Branding, Email marketing, Generation Jones (trailing edge Boomers), Healthcare - CCRCs, Internet, Marketing, Mature Consumers, Real Estate Marketing
We’ve Updated our Library Gain insights into marketing to Boomers and Seniors when you click here to view our library of recent presentations. You can learn: 1. The Ins and Outs of Social Media: Explore how to use social networking to motivate the 50+ consumer.... 
by CR Team | Apr 4, 2013 | Boomers
When Chuck Nyren once called me an “honorary baby boomer,” I couldn’t have been prouder. When my boss said “What are you, 80?” after I commented on the neighbor’s new tramp stamp (easily seen from my office window … on a...
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