by Amanda Combs | May 23, 2012 | 40+, Boomers, Gen X, Internet, Marketing, Silent Generation, Social Networking
Yesterday we explained the ins and outs of Pinterest, the newest and shiniest kid on the social block. The explosive growth of this platform has the online world buzzing about with excitement – or skepticism. Is it really the next big thing? And more importantly for... 
by CR Team | May 22, 2012 | 40+, Internet, Marketing, Seniors, Social Networking
Pinterest. At this point, most marketing professionals have heard of this growing social media platform. They may not, however, really understand what Pinterest is. And based on the calls we’ve been fielding from clients and prospects, organizations targeting 50 plus... 
by CR Team | May 21, 2012 | 40+, 50+, 60+, Boomers, Gen X, Marketing, Mature Consumers, Millennials/Gen Y, Silent Generation
“The learned is happy, nature to explore; The fool is happy, that he knows no more.” – Alexander Pope (born on this day, May 21, in 1688) The Creating Results team is happy to each week explore and deliver to our friends/followers those resources... 
by CR Team | May 10, 2012 | 50+, 60+, Healthcare - CCRCs, Marketing, Mature Consumers, Real Estate Marketing, Workforce
Last week I had the privilege of attending an event that made me smile, think and act. The occasion was the launch of Retirement on the Line, a new book by anthropologist Caitrin Lynch based on her 5 year study of eldersourcing at the Vita Needle factory in Needham,... 
by CR Team | May 7, 2012 | 50+, 60+, Boomers, Branding, Healthcare - CCRCs, Internet, Marketing
Your weekly digest of the tweets/links/resources that received the most clicks/shares/attention last week on Twitter/LinkedIn/Google+. (Ever wonder how the AP and Chicago style mavens feel about the forward slash?) NPR listener Yoshiko Okuyama’s 20-year-old son... 
by CR Team | Apr 16, 2012 | 50+, 60+, Advertising, Boomers, Email marketing, Internet, Marketing, Mature Consumers, Seniors, Social Networking
Happy Monday! Last week was a hotbed of social activity—here are the top tweets, shared links and general insights that garnered the most attention for marketing to boomers and seniors. Enjoy! MOST CLICKED: Top Five Regrets of Dying What would your greatest...
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