by Lori-Anne Bonante | Dec 16, 2019 | 50+, Boomers, Branding, digital marketing, Seniors
Dec 16, 2019 The holidays are here again! That time of year when family and friends get together and catch up. It’s also the time of year when adult children may notice changes in their parents and wonder whether it’s time mom or dad considered a move to a senior...
by Kevin Williams | Nov 19, 2019 | 50+, Healthcare - CCRCs, Monthly Roundups, Seniors
The current generation of 50+ consumers is unlike any that came before it, and continuing care retirement community (CCRC) developers are adapting their offerings to appeal to this demographic’s desires. This month, we’ll look at some of the current trends in the...
by Lori-Anne Bonante | Oct 31, 2019 | Advertising, Boomers, Marketing, Seniors
Sometimes, it’s easy to tell when certain things should be avoided. Like that large puddle of water that may or may not be three feet deep, for example. Or, better yet, not setting your alarm so you won’t be late in the morning. But what about when you’re...
by Kevin Williams | Oct 24, 2019 | Seniors
It’s that time of year again. The time to ask “what if…” as we prepare to come together once more with our allies in aging services at the LeadingAge 2019 Annual Meeting + Expo. We’re looking forward to an inspiring keynote, educational sessions, knowledge sharing...
by Kevin Williams | Sep 5, 2019 | digital marketing, Seniors
Digital marketing has become a fundamental part of integrated marketing strategies across various industries — yes, even in senior living and 55+ housing. Countless resources are available to aid your senior living digital marketing efforts. This month, we’ll look at...
by Jessica Ruhle | Aug 29, 2019 | Marketing, Seniors
There’s been an increased focus on blue sky marketing in the last year here at Creating Results. As more of our clients begin expansion and repositioning projects, there’s one question we’ve been asked more than any other: “What happens during the...
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