by CR Team | Jul 11, 2019 | Boomers, digital marketing, Seniors, Social Networking
Social media has changed the way businesses market their products to customers. This includes Baby Boomers and older demographics. In this month’s roundup, learn how older consumers engage with platforms such as Facebook, Twitter and Instagram, and how you can promote... 
by CR Team | May 22, 2019 | 60+, Boomers, Generation Jones (trailing edge Boomers), Housing, Seniors
Baby Boomers are unlike any generation that preceded them when it comes to how and where they want to live during retirement. Thankfully, our friends at RentCafe have put the finishing touches on extensive research into renting trends affecting this cohort and shared... 
by CR Team | Apr 25, 2019 | Boomers, Healthcare - CCRCs, Marketing
The financial outlook for Baby Boomers in the coming years is a unique one. As the holders of most of the country’s disposable income, they have plenty of money to spend and aren’t shy about spending when the opportunity is right. But what’s their long-term retirement... 
by CR Team | Apr 4, 2019 | Seniors
Is the senior living industry prepared for the 88 percent of Baby Boomers that haven’t yet been enticed to consider a community? And how will it cater to the needs of the underserved middle market? This month, we examine the current outlook for middle-market Baby... 
by CR Team | Nov 7, 2018 | 50+, 60+, Advertising, Boomers, Internet, Marketing, Seniors
Video has become an integral part of our lives. In fact, 46 percent of people make a purchase after watching a branded social video, while an additional 32% have considered doing so. In this month’s roundup, we look at how consumers are engaging with video and how you...
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