Webinar: Marketing and Communicating During COVID-19

Webinar: Marketing and Communicating During COVID-19

As businesses continue to feel the impact of COVID-19, many questions remain, especially in the senior living industry. Senior living communities have been uniquely impacted by COVID-19 due to the increased risk it poses to older adults. Residents and their families...
Webinar: How to Bridge the Marketing and Sales Gap

Webinar: How to Bridge the Marketing and Sales Gap

When the marketing and sales processes at 55+ and senior living communities aren’t aligned, no one comes out a winner — least of all the customer. Your organization’s sales and marketing processes are much better when they’re working together. While aligning these two...
Create a Communication Strategy in 5 Steps

Create a Communication Strategy in 5 Steps

Without a communication strategy, your senior living or 55+ organization will struggle to develop its own voice and stand out from all the other options in the market. But in just 5 steps, your team can develop a strategy that will help your prospects recognize you in...
Roundup: Most Popular Content in 2019

Roundup: Most Popular Content in 2019

As the year — and decade for that matter — comes to a close, we’re taking a look back at our blog’s most popular content from the last 12 months. We covered many of the industry’s hot topics, rising trends and best practices. From journey mapping and social media to...