by CR Team | Jul 15, 2013 | 50+, Internet, Marketing, Workforce
Busy week ahead! Let’s dive right in to our round-up of links and resources useful to mature marketing pros. 1. MOST CLICKED: An interesting discussion on the average age of Facebook workers, begun by thought-leader Jeremiah Owyang. He posted: “Am I too...
by CR Team | Jul 8, 2013 | 50+, 60+, Boomers, Housing, Internet, Marketing, Retirement
As our clients know, I love looking at data and seeing what it tells us. Looking at the analytics from our Twitter, LinkedIn and Facebook channels last week tells me … Short week and shorter attention spans! (grin) We hope all our readers enjoyed a lovely...
by CR Team | Jun 17, 2013 | 50+, 60+, Boomers, Internet, Marketing
And just like that, it’s Monday again. Time for our weekly round-up of links, articles and resources that can help you get better results from your mature marketing program. Please join in the conversation — in the comments section of this blog, on...
by CR Team | Jun 3, 2013 | 40+, 50+, 60+, Advertising, Boomers, Branding, Internet, Marketing, Mature Consumers, Real Estate Marketing, Retirement, Seniors
We’re back with the mature marketing posts, tweets and articles about boomers and beyond that generated the most buzz and interest. Don’t see your most memorable senior marketing post in this list? Please be sure to share in the comments below. Most...
by CR Team | May 29, 2013 | Email marketing, Marketing
Each Spring the cleaning bug strikes- we clean out our closets, drawers, cars and other areas that have been neglected through the long winter months. Your email program is no exception. In order to ensure effectiveness you should regularly evaluate metrics, shift...
by CR Team | May 16, 2013 | 50+, 60+, Internet, Marketing
A recent eMarketer report finds seniors are “Still Lukewarm on Web Activity,” noting use of the Internet, smart phones and social networks by those over 65 lags behind the total US population. In 2012, for the first time, more than half of people over 65...
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